8-BIT ALEWORKS
8-BIT ALEWORKS
BRAND IDENTITY CONCEPT
8-BIT Aleworks offers customers a one-of-a-kind experience with custom gaming-inspired brews that pay homage to our favorite childhood video games. The goal of this pixel perfect brand was to bring unique character and personality that payed homage the retro video game aesthetic.
IT’S NOT JUST A BEER. IT’S A HEALTH POTION.
BEFORE
AFTER
As we approached the rebranding of 8-Bit Aleworks, we wanted to remain true to the brands original design and storytelling, but give it a modern facelift that was more visually distinct and versatile.
BREAK BOUNDARIES.
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